AI and the redefinition of marketing roles

AI and the redefinition of marketing roles

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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Understanding AI and Human Bias

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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Chat GPT and the art of brainstorming

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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AI cannot yet out-perform the human brain

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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Effective branding gives hedge funds the edge

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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What is the quality of the data used to feed the AI content generators?

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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Why engaging your employees on LinkedIn boosts digital footprint and how to do it

A digital footprint is defined as the information about a particular organisation that exists on the internet as a result of online activity.

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How do social media algorithms work? Getting the most out of LinkedIn.

LinkedIn is an incredible professional social media platform which allows the user to display any content they want, to people they want to see it. However, knowing how to optimise who sees your content is key to utilising the sites full potential in promoting both individually and as a business. What is the algorithm? Essentially, […]

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What is digital marketing and why is it important for businesses to embrace trends

Under the aegis of large mass media such as television, radio and billboards, the concept of marketing quickly gained worldwide appeal as a way of delivering a message to a wide audience, instantly. Consumer industries such as automobiles, electronics and even ready-to-wear have benefited greatly from this process from its inception. Digital marketing uses digital […]

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What are the benefits of using Linked In for your business?

LinkedIn is home to the world’s biggest professional network, boosting over 546 million users across 200 countries globally. Ranging from professional users showcasing their CVs, to companies having pages to illustrate their services and offerings, the social media platform is a positive environment for growing employee engagement and generating leads. In the digital marketing space, […]

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